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Social Media Specialist (Beirut, Lebanon)

Permanent employee, Full-time · DXTA - Beirut, Lebanon
Job Scope
We are looking for a Social Media Specialist to support and execute social media activities for W Group Holding and its entities, including Hypermedia and DXTA. This role will focus on content creation, scheduling, community management, paid social execution, and client-facing social media promotions. The ideal candidate is detail-oriented, creative, and experienced in managing social media accounts across multiple platforms.
Role Requirements
Social Media Execution for W Group & Entities
  • Develop & implement the social media content calendar aligned with W Group Holding and its entities strategies.
  • Work closely with the creative team (designers, videographers) to create engaging social media content (text, images, videos, and infographics).
  • Ensure brand consistency across all social media platforms (Instagram, LinkedIn, TikTok, etc.).
  • Ensuring posts are scheduled and published on time.
  • Engage with the audience by responding to comments, messages, and inquiries in a timely and professional manner.
  • Monitor campaign performance and suggest adjustments when needed.
  • Support in creating reports with insights on post-performance, audience engagement, and ad results.
  • Assist in gathering market insights.
  • Stay updated on industry trends, emerging social media platforms, and digital marketing innovations.
Client-Facing Social Media Support
  • Assist in executing social media promotional campaigns for clients, ensuring alignment with their business goals.
  • Plan and execute paid social media campaigns (Meta Ads, LinkedIn Ads, TikTok Ads).
  • Track campaign performance and prepare basic reports on reach, engagement, and conversions.
Required Technical Skills
  • Proficiency in social media tools (e.g., Sprinklr, Hootsuite, Meta Business Suite).
  • Strong understanding of Instagram, LinkedIn, Snapchat, and TikTok.
  • Strong understanding of brand positioning, social media trends, and audience engagement.
  • Basic experience with Meta Ads Manager and LinkedIn Ads (a plus).
  • Ability to analyze data, track KPIs, and generate performance reports.
  • Experience in B2B marketing, DOOH advertising, and client campaign management (a plus).
Essential Soft Skills
  • Excellent writing skills with attention to detail.
  • Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
  • Strong communication and organizational skills.
  • Adaptability and ability to work under pressure.
  • Problem-solving mindset with a proactive approach.
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About us
We're not just a workplace; we're a hub of excitement, fun, and challenges, tailor-made for visionary thinkers and top-notch achievers. This is the perfect moment to become a part of our team, as we're on the cusp of rapid growth, especially in the ever-evolving tech media landscape. 

With our headquarters situated in Dubai, Abu Dhabi, and an office in Beirut, we're expanding rapidly and looking for individuals who thrive in a fast-paced environment. We're on the lookout for those who can propel us forward by embracing technology and contributing to our efficiency. We're not interested in those stuck in old-fashioned ways; we want innovators who bring a growth mindset, are eager to learn, and are ready to apply their knowledge to propel us forward.

Join us if you're passionate about making a difference, enhancing efficiency, and embracing technology. We're on the lookout for individuals who can seamlessly absorb new information and transform challenges into efficient solutions. It's not just a job; it's an invitation to be part of a cutting-edge team shaping the future of tech media.    
    
W Group  l  Hypermedia  l  DXTA
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